Three awards in under two years. For a brand founded in 2023 by a first-time founder with no advertising budget and no celebrity endorsements, that is not an accident — it is the result of getting the formulation, the safety standards, and the results right from day one. Here is what each RURUHONEY award actually means, who gives it, and why it matters when you are choosing a body care brand in Malaysia.
Best Body Oil — Beauty Insider Malaysia Beauty and Wellness Awards 2024
Beauty Insider Malaysia is one of Southeast Asia' leading independent beauty editorial platforms, covering everything from skincare science to product launches across the region. Their annual Beauty and Wellness Awards are judged by a panel of beauty editors and industry professionals who evaluate products on formulation quality, ingredient integrity, results, and consumer feedback.
In 2024, RURUHONEY's Intense Nourishing Oil took the Best Body Oil award — recognising it as the standout body oil in Malaysia across all price points and all brands. This is not a brand-submitted award or a paid category. It is an independent editorial judgement from people who evaluate hundreds of products professionally.
What made RURUHONEY win? The judges cited the quality of the botanical formulation — nine plant-derived oils including Rose Damascena and Lavender Essential Oils — and the results it delivered for dry, sensitive, and stretch-marked skin. For a Malaysian brand founded less than a year before the awards, this was extraordinary recognition.
Editors' Choice Award — Beauty Insider Malaysia 2024
In addition to the category award, RURUHONEY's Intense Nourishing Oil also received the Editors' Choice distinction — a separate award given at the personal discretion of the editorial team to products that genuinely impressed them beyond the category criteria.
Editors' Choice awards are rare precisely because they are personal endorsements. A beauty editor is putting their own credibility behind the product. For RURUHONEY to receive both the category award and the Editors' Choice in the same year, for the same product, is a signal that the Intense Nourishing Oil is not just technically good — it is genuinely loved by people who have tried everything.
Best Anti Stretch Mark Oil 2025 — Baby Talk Magazine
Baby Talk Malaysia is the country's most trusted parenting publication, read by Malaysian mothers across all stages of parenthood. Their product awards focus specifically on safety, efficacy, and appropriateness for the maternal health context — criteria that matter far more to a pregnant or postpartum mother than general beauty editorial judgements.
RURUHONEY Belly Oil won Best Anti Stretch Mark Oil 2025 — recognising its 9-botanical-oil formulation as the best in Malaysia specifically for preventing and reducing stretch marks during pregnancy and beyond. The award specifically validates the Belly Oil's safety profile (paraben-free, SLS-free, lab-tested) alongside its results.
For a mother choosing a product to use on her growing belly, a Baby Talk award carries a different kind of trust than a beauty editorial award. It is the trust of other mothers and the parenting community validating the product.
Why Awards Matter When Choosing a Skincare Brand
In a Malaysian market crowded with imported brands, white-label products, and unverified claims, independent awards provide one of the most reliable signals of genuine quality. They represent verification by parties with no financial incentive to recommend your product.
RURUHONEY's three awards — from two independent sources, across two product lines, in two consecutive years — tell a clear story: the formulations work, the safety standards are real, and the brand is being noticed by the people in Malaysia whose job it is to know which products are actually worth using.
You can find all RURUHONEY products at ruruhoney.co, TikTok Shop, Shopee, and at over Watsons and Healthlane stores across Malaysia.